A product is developed according to a planned layout that should result in a functional and aesthetically pleasing outcome. When a designer works on a design for a garment, thought has to be given to make the garment appeal to the target client. It is essential for the designer to keep in mind the psychographics and demographics of the wearer. So when a motif, design or silhouette is visualised as a component of the final garment, the aim must be to give the wearer a well-composed and suitable appearance by experimenting with various elements and principles of design. The elements of design are the building blocks of any design. Compiled skilfully, they create effective visual communication. The elements of design discussed are: -->
"Fashion is about dressing according to what’s fashionable. Style is more about being yourself."
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